Ray-ban Meta Brand Activation

Create the world's first Wayfarer-shaped go-kart track.

We partnered with marketing agency, Game Seven, to create the world's first Wayfarer-shaped go-kart track on South Beach, as part of a campaign for the limited-edition Ferrari sunglasses.

Our surface branding became the foundation of the immersive campaign, for creators and guests to engage with during F1 Grand Prix weekend.

let's build something unforgettable.

contact us

@mycroft.inc